Market Overview

The Mercado district in Alicante's Centro area currently offers 154 properties for purchase, with a median price of €320,000 and an average price per sqm of €2,954. Inventory is balanced across property sizes, with a notable skew toward larger units (62 listings with 4+ bedrooms). The average property size is 124 sqm, and most listings feature 3-4 rooms. Amenities are strong, with 81.2% of listings offering air conditioning, though only 28.6% include parking. The market has seen significant churn, with 294 delisted properties versus 154 active, indicating a dynamic environment. Price points range from €118,000 to €795,000, suggesting both entry-level and premium opportunities.

Investment Thesis

Investors should focus on larger multi-bedroom apartments (4+ bedrooms), which are abundant and offer attractive price-per-sqm ratios compared to smaller units. The high proportion of desirable properties (26.6%) and strong amenity coverage (notably air conditioning) support both rental and resale strategies. Given the central location and ongoing demand, value-add renovations or conversions to high-end rentals could yield above-average returns. However, limited parking may constrain appeal for some segments, so targeting properties with parking or proximity to public transport is advisable.

Investor Shortlist